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Spring 2014 BUS 174 – Introduction to Green Business Principles and Practices (3 units)

Section 4901 Begins 1/21/14 Ends 5/23/14

Course Description

This course introduces students to the concepts, principles, and practices that define a green business. Students learn the importance of including environmental and social considerations in business products, services, and operations and effective methods for doing so. Topics covered include the opportunities and challenges of starting a green business, greening an existing business, triple bottom line accounting, understanding your market, green-washing pitfalls, competitive advantage, life cycle analysis, localization, resource depletion, regulatory trends, and carbon regulation.

  • Instructor: Orion Walker
  • Email: Please email the instructor with any questions about the course at
    After the class has started, please use Etudes Private Messages for communication.
  • Textbook Information: See link from course listing in Webadvisor. Total cost for books is about $50.
  • Estimated Time per Week: Students can expect to spend approximately 9 hours per week, reading, writing, and taking quizzes and participating in online class discussions.
  • Special Requirements: Log into Etudes the first day of class.
  • Additional Comments: The entire course will be conducted online through the Etudes program. Students are required to have Internet access, an active email account, the ability to use word processing, conduct Internet searches, attach files, send emails, and work independently.
  • New to ETUDES: Here is an Online Orientation (Flash presentation opens in a new window) that will show you the basics of how to use ETUDES. Here is a flash tutorial (Flash presentation opens in a new window) that demonstrates the log in protocol. Be sure to check System Requirements before getting started with ETUDES. You need to do this on each computer you use while taking a class through ETUDES.
  • ETUDES Course: You will log into the Etudes classroom with the log-in information provided below.

Log in to your course on the first day of the class. Here's how:
Go to the ETUDES portal at

Log-in ID


First 2 letters of first name +
First 2 letters of last name +
Last 5 digits of Student COLLEAGUE ID
(Type using all lower case letters)
    Jose A. Garcia
    Student ID: 1021945
    Username = joga21945

Default Password: Month Day of birth in school records
(Type using all lower case letters)
Birthday is April 11th, 1982 (04/11/82)
Password = 0411

You will be prompted to create a "strong" password, if you are a returning student use the same password you previously created.